TOYAH: I'll get a map next time!

KEITH BUTLER: Did you get very lost?

TOYAH: We got lost in Reading and when we stopped to ask the way they asked for my autograph and I was trying to explain that we were in a hurry. Then I heard the trailer on the radio and thought oh no! We're got going to make it, panic!

KEITH: Well done, great first appearance! Thanks a lot for coming in, once again, to see us

TOYAH: That's a pleasure

KEITH: And happy birthday for four days as well

TOYAH: Thank you very much. I'd like to thank the kids outside as well for giving me flowers and cards. It's really kind of them so after the interview I'm going to go out and see them

KEITH: There were a lot of people there

TOYAH: Yeah …

KEITH: You've got some cards sent in as well

TOYAH: Really?

KEITH: Yeah. I wonder how they knew it was your birthday -

TOYAH: It's my big mouth, isn't it?

KEITH: Could possibly be. OK - you've got a brand new single “Brave New World” - 

SONG "Brave New World"

That's the latest single from Toyah. And actually while that single was playing your record company called us to discuss one or two things concerning the design

TOYAH: They won't leave me alone

KEITH: It's nice to be wanted …

TOYAH: Yeah!

KEITH: The design for the new album cover (was a) “yes”?

TOYAH: Yes. Because I'm away and out of London I'm permanently on the phone sorting things out. I designed the album cover along with the single covers. The new album is called “The Changeling” It's very closely linked to the image on the single cover

Tell me if I'm confusing you! On the album cover I'm sitting on a middle of a rock (above), which is how the video for the single starts and I've got these little horns like fangs … I'm showing you with my finger and no one can see!

KEITH: I can see, it's OK!

TOYAH: Anyway I'm sitting there looking very miserable and I'm fed up being on this rock. And then you turn the album over and there's the “Brave New World” image. The reason I'm urgently talking to the record company is because it's got to go to the printers tomorrow so I've got to get back to London and put everything right

KEITH: So you've got final discussions this evening?


KEITH: Have you actually designed all the album covers as well?

TOYAH: Yes, well, I don't actually sit down at the drawing board and come up with an idea, get the people together and I say "I really like this and I'd like this location and I want this sort of mood". I leave things very open and free

Because I feel if I got an art director in and said do this and do that you're crushing his creativity. I don't like people doing that to me so I'm not going to do it anyone else

KEITH: So you take a great interest in the designing?

TOYAH: Oh, yes! Because it explains the music, it explains the diversity in my lyrics if anything and it's a part of me. I don't like album covers that aren't interesting to look at while you're listening to the music and that's the reason why I do it

KEITH: It's a marvellous art from and yours of course are so colourful and so beautiful. Is it because over the years lots of artists are not really projecting the right sort of image with the album covers for the project inside?

TOYAH: It's not only that - getting back to influences, David Bowie used to produce such incredible covers. They were so inspiring and you felt you knew him when you looked at them. You felt wow, I know what he's about. And because of those strong connections with Bowie and people like Marc Bolan as well I want to create the same atmosphere

So you obviously feel getting to know the artist is really important as well?

TOYAH: Yes, as well as getting to know your audience and of course the audience write straight to me and say what they think

KEITH: Does that get on top of you sometimes, these people getting at you?

TOYAH: No, the only thing that gets on top of me is I can't read the writing sometimes. These people write about 20 pages and you can't read the writing. That's sad because they've taken so much time to write you a letter

KEITH: Right - you're in the middle of a radio tour, aren't you, dashing about all over the country to promote the new stuff?

TOYAH: Yeah. The reason we do that is when I'm on tour with the band playing live concerts I like to spend about six hours before the show setting up the stage props and everything. When you're asked to do interviews I have to turn them down and it's sad

It's not that I don't want to do them, it's because I just haven't got the time. So that's why I'm doing this promotion tour so that no one will be upset when I'm doing an actual tour and I won't have ignored anybody

KEITH: When's the concert tour coming up?

TOYAH: It starts on June 18th. It's only for a month but we're doing two nights in each major city, which is something we have never done before. We're doing 4 nights at Hammersmith (Odeon) and like an idiot I left the dates somewhere! I can't remember them but I'm sure people can find out. We're really looking forward to it

SONG “It's A Mystery”

KEITH: Toyah and one of my favourite singles from last year. She's with me this afternoon and if you want to call you're more than welcome. Reading 25622 to put a question or two or three or four to Toyah. Phone in to have a natter with Toyah. On the telephone is Kim - you've got a question for Toyah, haven't you?

KIM: How do you get your eyes black?

That's contact lenses. They're sort of nice little plastic things and it's a bit unpleasant, you slip them into your eye ...

KEITH: Thanks to Kim. Here is Karen. What's your question for Toyah?

KAREN: How long does it take you to put on your make-up?

Ah, good question. Well, let's say it's for a studio session and for singles and record covers. We usually take all day. I mean that's sounds really boring and it's not because they have to mix the cement up to cover my face. It's because we are perfectionists and we like spend a nice relaxed day at it. The make-up actually takes longer than the actual photo session

But when I'm on stage with the band I usually take about two hours. I spend 20 minutes doing my make-up and the other hour and a half I lock myself away in a room to get over my nerves as it were. So it's really quite a long day when we start working on the make-up

During daytime I'm bored with wearing make-up, I don't wear it. I think "oh no, I can't be bothered to put it on" but I have to wear some because I'm not young like you anymore

KEITH: Thanks Karen, that's a question I was going to ask in a couple of minutes. Here's Jenny. Hello Jenny and here's Toyah

JENNY: "The Blue Meaning” LP cover ... what inspired it?

TOYAH: Well, it's of sort of blue meaning ... It could mean either depression through the word blue or it could mean naughty things. I have to be careful here but what inspired the cover was ... I don't know if you've ever noticed but there's the members of the band sort of dotted around in the castle in the distance and I'm tied up at the gate post because …

Well, it's a rebellion thing really … I know it sounds horrible but it's a bit of feminism really. It's the woman being rebellious so the men tied her up because she didn't want to serve the tea. There's also, at my feet, a tray with spilt cups and everything. The idea is the maid refused to make tea and do the washing up and do the laundry basically

KEITH: OK, that's Jenny on Reading 25622. Next on the phone is Helen. Hello?

HELEN: I heard on a programme that you weren't going to wear make-up anymore?

TOYAH: Was that on Razzamatazz?

HELEN: Yes, I think so ...

TOYAH: No, people have got it wrong. What I meant was you always wear plain make-up on your face, do you know what I mean? Day make-up? What I meant was I didn't want to paint tattoos over my face. I wanted to move them down into more experimental parts of the body like your shoulders and your knee caps where people don't think of wearing make-up

It's an important part of my expressions. I'm coming up to a major tour and just think you can do bigger designs on your arms and legs than on on your face. People never see past the first four rows what I'm wearing so that's the reason I said it. A lot people have actually thought yeah, I'm going to scrap make-up completely but no, I didn't mean it like that

KEITH: That's Helen. Here's our next customer Gail. Hello, Gail

GAIL: What's been your worst experience on stage?

TOYAH: Oh, my goodness! There's been a 101. In my early days I suffered really badly from nerves and I would honestly just crack up and lose my voice. I wasn't able to go on and just said "I've got to get off!". It took a long time to get over those nerves. They were really over the top and that was a bad experience for me

There's been other things ... When I was doing a play called “Sugar And Spice”, which was a acting role, there were things like the lights didn't go up when you're about to start acting. The whole audience starts laughing and you don't know what to do

You're just stuck there in the middle of this auditorium wondering what on earth you're going to do about it! The audience stars cheering and clapping and things like that … But at the same time those are all experiences you can look back and laugh at really

GAIL: Which one do you dread most of all?

TOYAH: Nerves, it's always nerves. You must suffer from nerves when you do exams and things like that. They make you forget the words to your songs and you forget what town you're in and that's how my nerves affect me

I start forgetting things, I start forgetting my name and it's really embarrassing because you just look like an imbecile. If it happens to be in front 3000 people, you can't really turn round and go "oh, excuse me but I'm really nervous" because people don't expect you to be like that

KEITH: Thank you to Gail. Next is Sarah, hello!

SARA: Where do you get your ideas for your make-up and costumes?

Well, as you probably know I started off very early, sort of about 12 (years) wearing make-up and experimenting but it wasn't until I did a song called “Thunder In The Mountains” that I bothered to formulate these ideas. I began to think it would be really nice to do a new image for each single to explain the song. I've got lots of ideas from movies, especially science fiction. They really give me a lot of encouragement but I'm not that great that I can actually sit down and do it all myself

So what I do I go to a lot of fashion people and I say "could you tell me the hottest new make-up artist around" and then I find out who that is and have a meeting with her and we trigger off ideas with each other. It's a bit like at school when you're in your art lesson, your art teacher triggers off ideas with you and that's how I do it. Sometimes I get books on artists like Picasso

On the new album cover, “The Changeling”, I've got a sort of Picasso painting all down my back. Say, your mum's got a lovely vase and you take the design off that and put it on your face. It's a very abstract thing to do but a it's a great way of getting ideas so you can go off and look your mum's vases or something. Or look at a Heinz baked beans can. Oh gosh, I am on a commercial station … But things like that, just taking domestic things and turning them into art work, like Andy Warhol

KEITH: Thank you Sarah. Here is Jane

JANE: Can I ask what does the sign Voor really mean?

TOYAH: The sign Voor is taken the fictitious book “The Necronomicon”. It's supposed to be about a mad magician who is an Arab. But the sign of Voor is the part of four signs of the elders and they're supposed to magical signs, positive signs

You sometimes get signs that are aggressive. These are supposed to be four very positive signs of people that are called the elders but I don't know enough about the elders to explain (them) to you really …

KEITH: Thank you Jane. Next on the line we have Matthew

MATTHEW: I'd like to ask you about the name of the group. When you started off you were known as Toyah, the whole group but now everyone seems to call it Toyah Willcox ... They don't know about the band …

TOYAH: I think about the band

MATTHEW: Does that worry you?

TOYAH: No, I think about the group the whole time. You can't stop people's opinions. That's why we're a free country really. But it's always a problem, like Blondie slowly became Debbie Harry. I don't think it's worth getting paranoid about. The group understand it and they tolerate it very well indeed

I always think we're a group because I certainly wouldn't go on stage without the members of my band. They are equally important and we all write together and our real dedicated fans know that we're a group. But there really is very little you can do about it

We send out press handouts and we are called a group so people do know that but you do always get some member that people focus on and who the media focus on and there is very little you can do about it

SONG “Good Morning Universe”

KEITH: I was just thinking you really must come back when we've got stacks more time for a natter in the afternoon …

TOYAH: I'd love to

KEITH: Lovely. But of course you've got your tour starting soon, on the 18th of June?

TOYAH: That's it

KEITH: And you're in Hammersmith?

TOYAH: Yes, well, we're all over the country. We'll be in Bristol if anyone out there has a car and can't make it to Hammersmith. I think they are the nearest two to Reading

KEITH: And the new LP next month?


KEITH: Back on the phones and first on is Paul

PAUL: You're a very busy lady on these tours. How do you do it? Do you keep fit or something?

TOYAH: Oh yes, you have to keep fit. I was ill last year as you probably know. I collapsed because I didn't keep fit so I now I jog a lot and I do weight lifting but it doesn't mean I'm a sort of massive muscle woman

It just helps and also when you're on stage it's very very hot and if you know how to move about to your best ability then it really does help. But I recommend keep fit to anybody. It makes you feel really good so if you're not fit go out and get fit

KEITH: Thank you Paul. It's Maureen and you're actually the last caller. Here's Toyah

TOYAH: Hello, Maureen? Where are you? Maureen's run away!

KEITH: Oh, that's so typical of Maureen if you ask me!

A VOICE: Hello?

TOYAH: Oh, here she is!

SUSAN: No, it's not, it's Susan …

TOYAH: Oh, sorry Susan!

SUSAN: Me and my mum are great fans and we'd like to know what you think of violence?

Violence is very very sad, it's very over rated really. I mean I should know as I've been enough scuffles in my life and I'm not proud of them. I think it's something kids go through. In school days you always start fighting but it'd be great if we had a world without violence but it seems an impossibility. We're such an aggressive race

It's an instinct really but I don't agree with it myself. I certainly don't agree with mugging. I actually hate watching wrestling because that is horrible, I can't stand it. Fighting the whole time, it's very depressing but it's something that one day we may have a world without it and it would be very wonderful

KEITH: Susan, thank you very much for your call. Thank you to Toyah very much for coming in! (Toyah in the studio with Keith, above)

TOYAH: I hope I haven't disappointed anyone because I can't talk to them but -

KEITH: There were stacks of calls but you will have to come back again sometimes when you're nice and free -

TOYAH: OK, I'd love to

KEITH: OK, thanks Toyah!

* * *

Originally transcribed and published in the Toyah Magazine by Simon & Denise, Issue 1, June 1982

Read the Smash Hits interview by Dave Rimmer from the same day (in the fabulous Like Punk Never Happened archive by Brian McCloskey) here and here


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